Facebook releases 10 tips to increase holiday sales
Facebook sent a nice email to business owners this week, providing a link with 10 tips and tricks to increase holiday sales using Facebook. The entire article can be found here, but I’ll sum up the...
View ArticleDigital News: Reaching Consumers on Mobile with Pinterest
Pinterest released an interesting blog post earlier this week on businesses can reach their consumers on mobile devices using Pinterest. There’s no doubt that consumers are spending more and more time...
View ArticleImpact of Media on Blog Visits
It’s been tough for me lately to focus on my digital marketing life. Between the holidays and everything in between, there has not been much time to dive into my interests. Knowing this, I had...
View ArticleCase Study: Hawaii Ramps up its Marketing
The tourism office of Hawaii has ramped up its marketing efforts this winter with a smart traditional and digital marketing campaign. The campaign is geo-targeted to specific areas across the United...
View ArticleWhat are promoted brand magazines on Flipboard?
I posted last holiday season about Banana Republic using a promoted brand magazine on Flipboard to drive holiday sales. Since then, other businesses have followed suit in hopes to reach consumers in a...
View ArticleDigital News: Pinterest Launches a New Shopping Feed
Pinterest is upping the game with its business products. Last week, it launched a new Gifts Feed. The Gifts Feed prominently displays various gifts Pinterest users can purchase- for others, or even...
View ArticleRalph Lauren Coupon Code Leaked, Causes Controversy
Who knew social media could cause so much controversy? (Or actually, who didn’t know). Ralph Lauren found itself in a hotspot this week after an employee leaked a 65% off employee discount code on...
View ArticleDigital news: Pinterest announces it will begin running ads on its site
Time has been ticking, but it’s finally happening. After more than three years since becoming one of the most popular social networks, Pinterest announced it will begin running ads on its site. The...
View ArticleBusinesses on Flipboard using promoted brand magazines
I posted last week about Promoted Brand Magazines on Flipboard. The idea of a Brand Magazine is to compile relevant photos, articles, and links directly related to your business as well as those...
View ArticleDigital News: Banana Republic tests Marketing on Content App Flipboard
Ah, Flipboard. One of my favorite apps, particularly on the iPad. I am not the only one. The app claims 90 million users. With the huge user base, brands are trying to find a way to add this outlet...
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